What is the use of SWOT in analyzing an internal strategic assessment? (500 words)

Published on: August 5, 2024


- Number the why and the what of the SWOT analysis (strengths, Weaknesses, opportunities, threats).

- Discuss analyzing internal factors via SWOT: assessing the internal forces that are for and against the organization

- Group evaluation criteria in such form (financial resources, organizational structure,capabilities etc.)

- Let us first outline the properties of weaknesses and strengths so that we can better identify them later. weaknesses

- The concept of SWOT analysis can be used to identify strategic options that will allow the company to leverage internal strengths to make best use of external opportunities keeping in mind the weaknesses and that the external threats might pose.

- Remark that with help of SWOT the businesses are able to evaluate where their abilities are and where external factors and industry reality lie. Thus, they can get an insight of viable strategy for their business.

- Close with the essence of a thought that SWOT analysis is the recommended preliminary plan for the strategic decision making that is based on the thorough internal analysis of the enterprise resources.


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