Published on: August 5, 2024
- Show how the banks operate in country should be presented by giving some current trends that determine banks' activities there which are such as digital banking, competition between fintech startups and customer demands for personalized services.
- Deliver a speech on 3-4 recent or emerging practices of product offerings – Online wallets, on the spot credit, increased cross-selling of insurance, investments, and loans.
- Tell about new pricing strategies of banks – for instance, different customized bundles/packages instead of one-size-fits-all, pricing tiered mainly according to customer value.
- Discuss technological upgradation among the banks pertaining to the availability of banking facilities via various platforms like mobile apps, online banking, and payment integration solutions with e-commerce platforms - (name the country).
- Highlight the major alterations introduced to promotional tactics – examples of this are influencer brands, digital marketing and experiential marketing in branches.
- Wind up the discussion in (country) financial institution be in the process of streamlining their marketing mix of services that will make it easy for new customers and retain the existing ones.
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